Ad Hoc LLC / Product Design

Unblocking U.S. Veterans from accessing their benefits online

Unblocking U.S. Veterans from accessing their benefits online

Untangling complex login errors and giving Veterans clear steps to resolve them.

Challenge: When Veterans encountered contextual next step prompts or errors related to accessing a VA.gov health tool, they were unsure how to move forward.

Challenge: When Veterans encountered contextual next step prompts or errors related to accessing a VA.gov health tool, they were unsure how to move forward.

My Role

My Role

I was the primary product designer and researcher.

I was the primary product designer and researcher.

Screenshots from design.va.gov and va.gov.

Research

Research

After conducting remote usability testing with Veterans, I learned that contextual messaging, meant to guide them forward, was completely missed.

After conducting remote usability testing with Veterans, I learned that contextual messaging, meant to guide them forward, was completely missed.

Untangling Confusing Processes Behind the Scenes

Untangling Confusing Processes Behind the Scenes

I worked with my team to understand how the system worked and how we could feasibly improve it. I made a map of each error scenario that Veterans would face on VA.gov.

I worked with my team to understand how the system worked and how we could feasibly improve it. I made a map of each error scenario that Veterans would face on VA.gov.

A workflow diagram of a contextual login error scenario on VA.gov.

Design Improvements

Design Improvements

I redesigned contextual error messages to included less red to reduce Veterans’ anxiety when encountering them. (These visual updates were also updated in VA.gov’s design system.)

We also rewrote the content of the error messages so that we could walk Veterans through the steps needed to get through a phone tree or fill out a Help Desk request form.

I redesigned contextual error messages to included less red to reduce Veterans’ anxiety when encountering them. (These visual updates were also updated in VA.gov’s design system.)

We also rewrote the content of the error messages so that we could walk Veterans through the steps needed to get through a phone tree or fill out a Help Desk request form.

Example of a redesigned contextual message on VA.gov, prompting Veterans to sign in or create and account.

Example of a collapsed and expanded version of an error message that includes a path forward for Veterans.

Lessons Learned

Lessons Learned

To some, this work may seem dry or dull. Who cares about an error message? It's just words, right?

But after witnessing how often they were blocked from the benefits they earned, giving U.S. Veterans a better path forward was profoundly gratifying and impactful.

To some, this work may seem dry or dull. Who cares about an error message? It's just words, right?

But after witnessing how often they were blocked from the benefits they earned, giving U.S. Veterans a better path forward was profoundly gratifying and impactful.

© LaylaUX LLC 2024 | Austin, Texas

© LaylaUX LLC 2024 | Austin, Texas

© LaylaUX LLC 2024 | Austin, Texas